Logotype: Reuters


Reuters now Thomson Reuters was an international news agency. The idea for the design was born out of the holes punched out of the tickertape which originally were used to transmit information.This system was based on a regular modular pattern and so is the logotype. The design had the capability to be reproduced in a wide variety of techniques: holes, lightbulbs, nuts and bolts, coins, bottletops etc. The logotype remained in use in its original form until 1996.

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